Are you finding it difficult to
- Understand emerging market trends in India?
- Create an effective go-to-market strategy?
- Follow dynamic consumer patterns in India?
- Know the untapped market opportunities in India?
- Find the right partners and distributors in India?
- Identify potential risks and how to mitigate them?
- Know your competition in India?
Nexdigm’s Market Research framework gives international businesses direction by methodically compiling, cataloguing, and analyzing data about the market, consumers, and competitors to enable them to create an effective business plan. We use qualitative and quantitative methods, primary and secondary research techniques, and a variety of local and global sources of data to give you an in-depth and comprehensive overview of the market and identify the key issues. Our reports are tailored to your needs to enable your growth in India.
The Analytics-driven Approach
This approach allows businesses to comprehend data and use it to derive a sustainable competitive advantage. Predictive Analytics, Data-based Decisions, and Artificial Intelligence enabled processes are key enterprise-wide levers to drive effectiveness. Organizations relying on disparate data sources and legacy systems are likely to miss opportunities and may underperform.
Our Services
Over Six Decades
of Experience
150+
Clients
10+
Countries
60+
Payroll Professionals
200,000+
Payslips
Partner-led
Approach
Market Intelligence
- Size, Structure, and Forecast
- Market Segmentation
- Growth Drivers and Challenges
- Best Practices and Trends
Competitive Intelligence
- Market Share
- Competition Profiling
- Price and Positioning Benchmarking
- Financial Performance Benchmarking
Consumer Assessment
- Consumption Analysis
- Buyer Journey Analysis
- Demographic Analysis
Go-To-Market Strategy
- Market/Industry Insights
- Value Chain Analysis
- Performance and Risk Assessment
- Entry Barriers/Regulatory Insights
Partner Enablement
- Distributor Search
- B2B Matchmaking
- Sales Enablement
Healthcare
Textiles
Automobiles
Construction
Education
Chemicals
Renewable Energy
Machinery
Household Products
Consumer Durables
- Assisted a global medical device company from China with their India entry plan incl. their go-to-market strategy, greenfield and brownfield research, competitive analysis, and a summary of government activities and the regulatory framework for the Indian medical devices industry
- Helped an African conglomerate develop their entry strategy for wholesale trading of furniture in India through comprehensive market analysis, mapping of the competitive landscape, identifying a viable target market, and determining an entrance point
- Assisted a large Japanese multinational in assessing the market potential of new pharmaceutical packaging material to tap the Indian market
- Provided guidance and directional strategy to the engineering division of a large Indian conglomerate for future growth by conducting an as-is analysis of the company’s processes, people, and technology; and assisted the client with the implementation of the chosen strategy
- Worked with renowned Japanese automobiles manufacturers in competitor assessments, customer studies, and channel partner studies to develop customized cars for the Indian market
- Advised the design and engineering subsidiary of one of India’s oldest conglomerates in developing their growth strategy and roadmap for implementation
- Advised a leading European shoe care products manufacturer to redefine their sales and distribution strategy to re-enter the Indian market
- Assisted a Japanese conglomerate in assessing the market potential of supercritical technology in the Indian thermal power industry
- Assisted a large Japanese conglomerate in assessing the market potential of innovative building material to launch their products in Indian market.
- Assisted a Chinese stents manufacturer in market assessment, evaluated their business model for India and provided advise on the compliance framework and government policies for medical devices in India
- Entry strategy for a German glass cutting equipment manufacturer to tap the opportunity available in India
- Supporting a multinational Japanese conglomerate with multiple mandates, helping them in understanding and exploring India by providing insights for the electronic sector, the airbags market, the scope of adoption of hydrogen energy and the therapeutic apheresis industry
- Helped one of the largest marketing, consumer panel, and retail tracking research companies in India with qualitative and quantitative interviews with Tier I, II, and III and unorganized/ small logistic companies operating in the Indian market to understand the challenges these logistic companies faced in daily operations
- Worked with one of the largest American manufacturers of lifting and material handling equipment in assessing the business opportunity in India by understanding direct and indirect competition, demand for new and refurbished products, analyzing the supply chain and regulatory framework, and accessing alternatives for enhancing local presence
- Supported a US-based veterinary services company with data collection and data analysis which they wanted to use for business expansion through an extensive study that mapped 22,000+ veterinary clinics in US and with critical information of these clinics through multiple data points ensuring utmost precision
Our Capabilities
Explore what we specialize in
How We Supported and Benefited Our Clients
Pan India coverage for payroll and labor compliances (including advisory services) for clients
Design and set up of ’hire to retire’ processes, HR policies, and benefit planning, for MNCs
Salary, tax planning, and tax return filing support to inbound expats for home as well as host countries
HR, tax and benefits, and induction training for employees periodically
Salary, tax, and benefits planning for CXOs, country heads, for Indian subsidiaries of global companies
Planning (with specific reference to ESOPs or share purchase schemes) for domestic employees and expatriates
Information Security
Management System
under ISO 27001:2013
Personal Information
Management System
under BS 100123
Quality
Management System
under ISO 9001:2015